How to Reach Out to Someone on LinkedIn

On LinkedIn you can reach out to anyone only if this person is in your connections or if you’ve bought LinkedIn Premium (aka Sales Navigator).

In all other cases, you’ll have to first add a person to your connections, and only then text them.

In this article, you’ll figure out how to message someone on LinkedIn fast and hurdle-free. We’ll describe all the available methods.

Let’s dive in!

How to Send a LinkedIn Message to Your Connections

Reaching out to someone who is in your connections is a very easy deed. Just follow these simple steps.

1. Log in to your LinkedIn.

2. Go to My Network > Connections.

3. Select a person you want to text. Click on Message.

4. Here you go! Now compose a message for this person and hit Send.

How to Connect on Linkedin Without Knowing the Person

If you use LinkedIn for sales, there are two ways of how you can reach out to people of 3d-degree connections with cold messages.

How to Reach Out to Someone on LinkedIn: Send Connection Request

First, you need to connect with a person, prior to start bombarding them with messages. In your connection request explain the reason for connecting and wait till this person accepts your request. Once it’s done, this person will slip to your connections and you’ll have the possibility to reach out to them with personalized (or not) messages.

How to Reach Out to Someone on LinkedIn: Send Automated Messages Massively

Another way is to use a special service (software) to spread as many messages as possible around. This helps greatly if you want, for instance, expand your outreach, and needs ways to grow your network at speed. Tools like Closely come in handy here. Just look how easily one can compile a messages sequence and have it running on autopilot.

In addition, tools like Closely can pull emails, phone numbers and other contact data for you to keep you ahead of competitors in your sales game. Just have your hands on the freshest B2B contact database. Oh, here is a video-guide in case you’d like to dive a bit deeper.

Lead Finder will toss you to the top of the sales game: it can pull any contact details of any lead from LinkedIn. Apply multiple filters to get to the needed segment of prospects and write glowing personalized messages sequences that will collect leads like a magnet.

How to Reach Out to Someone on LinkedIn: Buy Sales Navigator And Send InMails

Sometimes there is a point in sending paid messages — but it only can happen if you’ve bought LinkedIn Premium (aka Sales Navigator).

However, LinkedIn limits you in number of messages you can send per month. We’ve explained in details how it works here and here.

Are you tired yet? We neither! Let’s roll it on.

How to send messages to LinkedIn group members

Sometimes you’ll have to text people from groups — for instance, if they are people interested in products similar to yours and you consider them your target audience. In this case, you’ll need to text those people in bulk (better in bulk) to be able to monitor the performance of your campaigns and tweak your messaging strategies.

Here is a quick guide to it.

1. Log in to your account.

2. Go to any group and click on Members.

3. Click on Message.

4. If you’re a member of this group, you’ll easily text anyone from 3d-degree connections (without knowing the person) for free.

Of course, you can automate this process as well. Here is a clue.

1. Go to your Closely account at and hit LinkedIn Campaigns

2. Hit Create new campaign. Name your campaign and choose that LinkedIn account that will be used to run this campaign.

3. Paste the link to the chosen LinkedIn group. Tell the tool how many people must be scraped for this campaign. Closely will take note here. Click on Save & Next.

4. Choose steps for your campaign: Start with connection request, then add profile visit, post like and follow-up message.

5. Once your campaign is collected and messages are written, hit Save & Next: Verify.

Here you go! Your campaign is all ready & shiny. The only thing that’s remained is to hit Run. At this point your heartbeat can fasten a bit: don’t worry, you’ll get used to it. You’ll have it all running smoothly after some time.

Congratulations: you’ve learned how to orchestrate your LinkedIn outreach to generate leads effortlessly and completely on autopilot.

Do you need the freshest tips for writing your messages? Look no further!

Send a LinkedIn Message That Will Collect Hundreds of Leads Around Your Digital Presence

The most effective way to generate B2B leads using LinkedIn is to compose a message sequence that will generate leads automatically and gather them in your Inbox according to the status of a deal, for instance, or to any other criteria.

In Closely, you can run multiple message sequences on autopilot and manage replies in your Inbox, just like in a light-weight CRM. Here is how our Inbox functions.

1. Always personalize your messages. Use variables to input leads’ names, company names or any other data that will make your message sound personalized and unique. Tailor your message to each group of prospects — for instance, reach out to employees of the same company, referring to this company. Or group together leads of the same location and mention this location in your message. You can start by saying that you’re looking to connect with like-minded professionals of {location} area.

By the way, if you need a helping hand with your messages, take a sneak peak into Closely’s best performing message sequences by clicking on the link below. It will give you the clue as to where to start and how to proceed to collect more and more leads in your Inbox. — this is our primary collection of best performing templates, sorted out by the type of personalization and conversion goals.

2. Try not to overwhelm your prospect with over-pitching messages. The best way to sell is to slightly lead your prospects to the buying decision but not forcing them. Send them free and insightful content, invite to your community and remember: value comes first. Without providing any value, it’s reckless to ask people to commit to your product.

3. Pay attention to how you break up your sequences: good aftertaste can make it or break it for your outreach. Here we’ve put together some examples of a good break-up message.


It’s quite hard to put together working tips to compile a perfect outreach strategy. That’s why you need a step-by-step couching, instructions, and best tips to help you tackle LinkedIn prospecting.

If you ever wondered how to message someone on LinkedIn to later convert hose people to paid customers, we hope this guide was a bit of help.

Let us know in case you have any specific questions. Actually, we’re happy to help you for free with LinkedIn prospecting and everything that comes with automation. Just hover to and hit Book demo. Out growth expert will help you put outreach on autopilot.

Have a happy and insightful day ahead.

Content creator at Closely. I write about marketing & B2B sales. Welcome to our LinkedIn Sales Hacking Universe ;)